How CarMax fine-tuned its content and search engines by leveraging the capabilities of the #Microsoft #Azure #OpenAI Service. The tool has made it easier for editors and content developers to summarise thousands of customer reviews in two easy-to-scan sentences, and now they are more focused on creative content; it brings data integrity, trust, transparency and delight to customers who research before buying a car. Read CarMax's second disruption in the sector: https://customers.microsoft.com/en-us/story/1501304071775762777-carmax-retailer-azure-openai-service

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